THE CLASSROOM • SEMESTER 1 • WEEK 8

In class for the eighth week, students finalized their bag designs and prepared their sketches to be translated into fabric mockups. While their teams were designing, the marketing students met with guest faculty, Taura Mizrahi, of The Write Approach. She introduced the group to press releases and the best ways to reach out to the media. Students also continued working on ‘Will’s Oprah Campaign’ by filming their reaction to In True Fashion.